Rethinking the problem of misinformation

People across the world are concerned about misinformation and conspiracy theories, scientists are developing interventions to fight it, and policy makers are pouring money into the field. Most of the misinformation hype is based on the idea that people are gullible, consume significant amount of misinformation, and that misinformation has detrimental effects on things like vaccine hesitancy. I will challenge these claims and suggest alternative ways of framing the problem and propose alternative solutions.